Originally uploaded by aibrean
A brand trying to sell products online. Now it needs to do marketing
With social media, even though we must realize that not all products are out in the social media I think is very important if the presence of the brand in them , shall we look at a few interesting points about it?
1. Communication channel: Many companies would like to enjoy a relevant communication channel and through social networks but it has a very low cost.
Besides that users in social networks like Twitter and Facebook are very active and likely to share their positive experiences with the companies they deal with.
But beware, they are also likely to share bad experiences with companies with which they deal.
2. Add Value: One of the most significant contributions that can produce social media for your business is all the value they are able to give and take them to a new level of knowledge and bring new customers to your business, company or company .
The proximity of the brand, the proximity to the user / client is critical right now, you want a personalized and wants at the same time you need, social networks give us that proximity and add that value to our services .
3. Spread Your Ideas: It is very common all you can do through Twitter, Facebook, LinkedIn, Myspace or any other social network. You can promote the ideals of your company and get people to know the things that are important to you and especially how they can benefit.
Be clear about the direction of the company, namely optimizing the profile of brands in social networks is almost as important as the use made of them later.
A well optimized profile enables the company to make clear the value of your brand and the way they work.
4. Doing research: It is very interesting how you can use social networking media to investigate and obtain information and useful data on the behavior of your customers and prospective customers.
The statistics sometimes have social networks allow us to know the behavior of our users, your tastes, your way to navigate, their behavior in the same social network.
We can also make use of many external tools to the social networks that exist in the case of native statistics are not sufficient for our company.
5. Deal: Who does not like to sell? Ultimately the most important thing in all is obtaining financial benefit and this is mainly what we look for when we have any online business, increase sales, and it is precisely what you can do with social networking.
While I support any conversions on our own website, for that to keep control of our product in our hands, the various integration tools that we can buy or create allow us to sell our product directly to social networks.